A brand name & identity
Niche, positioning, name, logo, visual identity and brand voice — shaped with AI.
SoonFlagship career course · In development
Launch your own D2C brand — end to end, with AI.
Build your own direct-to-consumer brand from the name to the customer experience — using AI at every step. A project-based career course where you don't just learn the skills, you finish with a launch-ready brand.
In development — no payment yet. Join the waitlist and we'll tell you the moment the first cohort opens.
What you'll have at the end
You finish with a brand, not just notes.
Every stage of the course is applied to your own brand — the integration is the product.
A live website / store
Your own store, built with AI.
Packaging & product visuals
Designed with AI.
A marketing & content engine
Content and campaigns, automated with AI.
A customer-experience setup
Support and customer journeys, run with AI.
A launch-ready brand
The capstone — everything above, live and ready for customers.
The journey
Six stages. One launched brand.
A single project-based journey — you apply each stage to your own brand as you go, not a bundle of disconnected skills.
1. Finding your brand
Niche, positioning, and naming with AI.
2. Brand identity
Logo, visual identity, and brand voice with AI.
3. Your website / store
Building it with AI.
4. Packaging & product visuals
Design with AI.
5. Marketing automation
Content and campaigns run with AI.
6. Customer experience
Support and customer journeys with AI.
Live, mentor-led
Guided by a founder who's built from scratch.
You'll build your brand alongside Rohit — a Senior PM at Microsoft and a three-time founder who's built products end to end.
Rohit Khatri
Senior Product Manager · Microsoft Xbox
Rohit Khatri is a Senior Product Manager at Microsoft Xbox, a TEDx speaker and UNESCO awardee, and a three-time founder who has built AI-native products from scratch. He uses the AI tools and workflows he teaches every day in real product work.
Three-time founderTEDx speaker · UNESCO awardee
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Be first when the first cohort opens.
Launch Your D2C Brand with AI is in development. Leave your email and we'll tell you the moment enrollment opens — and exactly what it includes.
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Ready to build a brand, not just learn about one?
Join the waitlist for Launch Your D2C Brand with AI and be first to know when the first cohort opens.
A flagship career course — currently in development.